RELISH
BRANDING & LOGO DESIGN
Relish is Canada’s new food and lifestyle multimedia media-platform HD service. The modern eco network features video based programming that celebrates contemporary living with a layer of stylish environment responsibility. The streaming services covers topics such as food, beauty, fashion, home & design, lifestyle, entertainment, and travel. The overall tone of Relish is celebratory, positive, and inspirational.
Relish requires a distinct and complete brand identity including a logo design, complete visual standards, and multi-platform deliverables that focuses on establishing storytelling and brand experience. Relish also requires a business card design, Instagram visual design, brochure microsite wireframes and a promotional video storyboard. Their feature show: Gourmet Green also requires a new wordmark and banner image design that will be including in Relish’s promotional launch.
Relish’s design utilizes design elements such as shape, line, colour, and imagery to tell a story that represents Relish’s celebratory, joyful, positive, and uplifting personality. It’s warm, bright, vibrant colours and dynamic visual voice reveal a dynamic energy for the brand that is ever changing and made to feel alive across its product platform. The elements utilized in its visual identity establish a cohesive, aesthetically pleasing, and consistent visual voice that aids in launching the Relish brand to both its target audience and its potential collaborators showcasing its dynamic, celebratory, uplifting, and contemporary personality.
Toronto Film School Project
Client:
Branding Identity Design
Logo Design
Logo Animation
Brand Standards Guidelines
Business Card Design
Instagram Visual Design
Electronic Brochure Microsite
Launch Promo Video Storyboard
Services:
Primary Logo Design
Colour Variations
White Variation
Black Variation
Colour Palette
Typography
Imagery & Graphic Imagery
Logo Animation
Brand Standards Guidelines
Business Card Design
Instagram Visual Design
Brochure Microsite Wireframes
Launch Promo Video Storyboard
Video Intro
Scene 1: Fashion/Beauty
Scene 2: Food
Scene 3: Home
Scene 4: Travel
Video Conclusion